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Founder-led web design & local SEO We build websites that get home service companies more calls.

One focus: making your business the first call when homeowners search Google. Founder-led, built for HVAC, plumbing, electrical, roofing and landscaping companies anywhere in the US.

Since 2015140+ websites builtYou own 100% of it

The problem

What’s wrong with most agencies.

Most home service websites get built and forgotten. The agency collected the check, maybe picked a template, and disappeared. Now you’ve got a site that loads slowly, doesn’t show up on Google, and hasn’t generated a single call this month.

You’re not bad at marketing. You hired someone who didn’t understand your business. HVAC, plumbing, electrical: these aren’t just brands, they’re operations. Your website needs to work like one. Answer the phone, show up first, and close the job.

Meet the founder

I’ve run operations. I know what happens when the phone stops ringing.

  1. JL

    Born and raised

    Jennings, Louisiana

    No matter where I go in the world, it will always be home.

  2. LFT

    College, family and a first house

    Lafayette, Louisiana

    Fifteen years in Lafayette: I graduated college, got married and bought my first house in Scott.

  3. OPS

    Running restaurant operations

    Walk-On’s Sports Bistreaux

    Managing P&Ls, leading teams and learning what keeps a service business profitable. Our team won the Menu Masters Award.

  4. WEB

    Building websites

    Since 2015

    Not because I loved design, but because I kept seeing good businesses lose customers to competitors with better websites.

  5. RC

    Redefined Creative

    Today

    Building websites and local search systems for home service businesses anywhere in the US.

Our promise

Focused on results. Good people.

Systems over guesswork

We rely on data, automation and proven conversion principles, not just pretty designs.

Southern hospitality

We believe in doing great work with great people, and we treat your business like our own.

Radical transparency

You own your website: the code, the content, everything. Support is month to month.

Proof

Don’t take our word for it.

We really appreciate the level of detail you put into the redesign. The site lays out more logically than before while still keeping on brand.Leslie WeitzFounder & CEO
Redefined Creative has an incredible eye for design. They created a visually stunning site that was super functional and user-friendly.Paul ThomsonGTM Advisor

Let’s get your phone ringing.

Stop guessing. Start getting found.

Get the free audit, or tell us about your business and we’ll map out a plan together.